Gymly: Accelerating Growth for an Innovative Fitness Platform
Gymly is a dynamic software platform specifically developed for passionate fitness entrepreneurs. It provides them with the tools to streamline their administration, manage members, generate leads, and much more.
Challenge
As an ambitious start-up in a growth phase, Gymly faced the challenge of expanding its software platform quickly and with high quality. They had a clear vision to launch new, essential features, optimize the user experience, and scale to a larger number of users. To achieve this, they needed additional, specialized development capacity to temporarily strengthen their development team and accelerate the roadmap.
YWARE's Contribution
YWARE supported Gymly in this crucial phase. As a full-stack developer, we specifically contributed to:
Development of Core Functionalities:
- The implementation of an effective lead generation module.
- The creation of custom-made (white-label) mobile apps (for iOS and Android) for affiliated gyms, available in the App Store and Play Store.
- The development of an integrable website widget for gyms (e.g., for class schedules or bookings).
Optimization of Existing Features:
- Improving the functionality and user-friendliness of the calendar.
- Optimizing the system for managing activities within gyms.
For this, we utilized our expertise in technologies like React (for the front-end of the widget and custom apps) and Kotlin (for the back-end logic and APIs). Throughout the project, we worked closely with Gymly's core team. Our "why" approach helped us consistently identify the most efficient solutions and align technical choices directly with Gymly's business goals.
Results for Gymly
The collaboration with YWARE enabled Gymly to take significant steps in their growth and product development:
Faster Time-to-Market: Thanks in part to our contribution, Gymly launched crucial features, such as the lead generation module and custom apps, significantly faster.
Improved Product Offering: The development of custom apps and the website widget enriched Gymly's offering for their clients (the gyms) and strengthened their competitive position.
Higher Customer Satisfaction/User-Friendliness: Optimizations to the calendar and activity management led to more efficient use and positive feedback from end-users.
Scalability and Future-Readiness: The implemented improvements ensure the platform is better prepared for future growth and new functionalities.
Effective Team Support: Thanks to the additional development power, Gymly's core team could better focus on strategic development and other core activities.
Yiğit effortlessly jumps into complex custom projects. At Gymly, he built our entire white-label mobile app pipeline and the Gymly Widget completely independently. He actively thinks about what the business truly needs and connects that with solid technical solutions. A developer you can just let run with it.